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Agency: CableVision/Metro NYC
Client: NJ Chamber Of Commerce/Spring®
Produced by: Spring/Rock Road Media
CD/EP/Director/Editor: Bobby Francavillo
ACD/Producer: Melanie Hagopian

CableVision asked that we design and produce a holiday campaign series that would feature various local businesses in the metro New York area. The commercial shown here features REPS Fitness, located in Passaic County, NJ, and functioned as the flagship (template) for the ad campaign. The creative approach and style is intended to reflect the collaboration and warmth of community, people, and local business. Our sister company, Spring Marketing co-sponsored the campaign, while Rock Road Media handled the creative & production duties of four individual commercials that successfully ran for the 2008 holiday season.

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